Leveraging the power of sports and entertainment
TBS BOBBLEHEAD TOUR
About Barnstorm
Barnstorm provides brands and agency partners with sponsorship management and brand activation services to connect brands with consumers through sponsorship and live events. Barnstorm serves as a seamless extension of our clients to fully-leverage the power and potential of sponsorship.
Founded by sports and entertainment marketing veteran, John Cimperman, Barnstorm brings over 30 years of marketing, brand building, and live event experience to its clients. Cimperman’s career includes leading the marketing for four professional sports franchises, negotiating naming rights for three professional sports venues, and, most recently, co-founding the immersive Borderland Music + Arts Festival™ in Western, NY.
Wellderness 2019
Charter Racing
Services
- Brand Development – The Barnstorm team has created, launched and built sports and entertainment brands that engage fans and build long-term equity. Brand development services include consumer research, name creation, logo development, and brand launch activation programs.
- Strategy & Consultation – Barnstorm can build a sponsorship strategy and identify the right properties and sponsorship opportunities to supports the brand’s business and sales objectives.
- Evaluation & Negotiation – The Barnstorm team has negotiated over $200 million in sponsorships for its clients, including naming rights for two of the most iconic venues in sports – Staples Center and TD Garden.
- Live Event Production – From concept to execution, Barnstorm delivers immersive experiences that entertain fans and create brand value.
- Activation Services – Full-service creative and experiential marketing services to leverage the power of sports and entertainment to engage fans and reinforce the brand association.
- Measurement & Analysis – Barnstorm provides the tools to measure the impact and return on investment from every sponsorship investment.
BORDERLAND MUSIC + Arts Festival™
